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Portage


Industry

Purpose

Creative

About

Portage is a trusted name in the logistics sector, specializing in full truckload transport solutions. They streamline freight operations with a commitment to efficiency, reliability, and scalability.

Challenges

  • Creating a distinctive and professional brand identity for a competitive logistics market.
  • Designing a brochure that effectively communicates their expertise and services.
  • Developing comprehensive brand guidelines for consistent communication across channels.

Solutions

  • Crafted a modern, impactful logo and brand identity reflecting Portage’s core values.
  • Designed a compelling, easy-to-navigate brochure highlighting their services and strengths.
  • Delivered detailed brand guidelines to maintain consistency in visuals and messaging.

Branding

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Concepts:

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Geometric Shape: Represents a sense of stability and Structure

Element: Represents the abstract form of alphabet ‘P’

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